Let's go hatchin'

When the brief for the new Toyota Glanza came, the idea was cracked within the first few minutes. It was their first hatchback and the idea 'hatchin' [plans] struck a chord instantly. But it was not merely wordplay. Hatchin' stood for all those spontaneous adventures in the city that a small but powerful hatchback could offer - catching up post work, golfing on the weekend or getting away from the city for a short trip, partying, dancing and living it up. In 2022, we were back to hatchin' plans once again with a track that became very popular after the launch. This time we were out doing a lot more after having been locked-up at home for 2 years!